Marketing Expert Witnesses

marketing expert testimony

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What is a marketing expert witness expert witness?

Marketing expert witness candidates typically have a background in advertising, social media marketing, digital marketing, search engine optimization (SEO), ecommerce, and/or consumer behavior. Marketing (traditional and Internet marketing) is a dynamic process, leveraging website(s), social media (i.e., LinkedIn, Facebook), PPC advertising (pay-per-click), video, email, print advertising, television, radio, and similar channels to reach customers.


What types of cases require a marketing expert witness?

Example legal case matters that typically require a marketing expert witness include:

Marketing expert witness expert witness case examples

Cahn Litigation Services has located experts for marketing related cases such as:

What litigation support work might a marketing expert witness be expected to perform?

Litigation support by a marketing expert witness could include survey research, arbitration, expert report preparation, and courtroom testimony. In high profile cases, or litigation involving a significant financial stake, a law firm may require a subject matter expert with prior expert witness testimony experience. In addition, clients often seek a marketing industry consultant for pre-litigation work.

Each and every one of our marketing expert searches are overseen by a project manager, and are customized and focused on the attorney’s specific needs. We have the experience required to turn an expert witness search around quickly and provide the right balance of expertise and testimony to support each unique project and its nuances.

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Marketing Expert Witness - Representative Bios

Please Note: All Cahn Litigation expert witness searches are customized to attorneys' precise specifications and preferences. Attorneys are encouraged to discuss search parameters with a Cahn search specialist.

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The below expert witness bios represent a small fraction of those Marketing experts known by Cahn Litigation Services. These bios are provided to give lawyers a sense of the Marketing landscape.