Please Note: All Cahn Litigation expert witness searches are customized to attorneys' precise specifications and preferences. Attorneys are encouraged to discuss search parameters with a Cahn search specialist.
The below expert witness bios represent a small fraction of those Social Media Advertising experts known by Cahn Litigation Services. These bios are provided to give attorneys a sense of the Social Media Advertising landscape.
This expert is an experienced computer science expert witness, information technology expert witness, web analytics expert witness, SEO expert witness, and SEM expert witness providing research and testimony in the areas of web analytics, keyword advertising, cross screens use, search engine optimization, web searching, online marketing, online branding, online advertising, and related areas. This expert has worked numerous cases, including patent cases, and has testified at deposition, arbitration, and trial.
This expert has produced more than two dozen expert reports, has been deposed a dozen times, and has testified at both trial and arbitration. This expert has been retained by several law firms as an expert witness and has been an expert witness in several jurisdictions.
This expert has subject matter expertise in the domains of online advertising, online marketing, web analytics, and related areas. Specific subjects include, among others, ad replacement, affiliate advertising, benefits of search engines, content advertising, cookie stuffing, co-registration advertising, cross screens, demographic targeting, domain parking, dual screens, how people search, how people view search results, how search engines work, information retrieval, image searching, keyword advertising, online advertising, online branding, online copyright, online marketing, online reviews, online trademarks, pay-per-click, PPC, online reputation management, search engine optimization, SEO, search engine marketing, second screens, SEM, search engines, social media, tracking code replacement, trademark issues in online advertising, trademark issues in web searching, web analytics, web page archiving, web page viewing, web search, and webpage ranking. This expert has worked Inter Partes Reviews (IPR), written and submitted numerous expert reports, been deposed (both in person and remotely), and has testified at arbitration, and at trial.
In addition to expert witness work, this expert has 250 or so authored research publications, with articles appearing in a range of journals and conferences. This expert is a co-author of a book on web searching, co-editor of a handbook on Weblog analysis, and author of a publication on keyword advertising.
This expert is a Professor with a College of Information Sciences and is a principal scientist. This expert has a PhD in computer science, along with master degrees (computer science and international relations).
This expert has served on the research committee for the Search Engine Marketing Professional Organization (SEMPO). This expert has received several awards, including an ACM Research Award, application development awards, and other writing, publishing, research, and leadership honors. This expert's research work is highly cited.
This expert is actively involved in teaching undergraduate (information technology (IT) project management, keyword advertising) and graduate courses (searching, retrieval, analytics).
This expert is a Senior Digital Marketing Executive and SEO (Search Engine Optimization) Professional with many years of proven search engine optimization and internet marketing experience, social media marketing experience, SEO, Domain Name, and Online Reputation Management Expert Witness. This expert has specific experience in "corrective advertising", this expert has designed and implemented successful plans to clean up or change/correct internet reputation using advertising and/or generating internet content, including social media campaigns. This expert has proven an ability to develop search engine marketing and social media marketing strategies and implement them successfully using search engine optimization best practices.
This expert founded a marketing and brand reputation consulting group and has become one of the top names in the field. This expert is well-published on Social Media, digital innovation, building strong brands in the digitally connected world, and what it takes to make a lasting impact for Social Currency, among other subjects. This expert provides media content / interviews to Forbes, Business Insider, CNN, USA Today, Bloomberg, Reuters, and various trade publications. This expert has an impressive Rule 26 List, providing over 25 instances of deposition or trial testimony.
This expert is an experienced forensic marketing litigation expert. This expert has provided litigation support for a wide range of litigation issues in the areas of Trademark, Trade Dress, advertising, marketing, sales, intellectual property and brand management. This expert has been retained by ~100 law firms as an expert witness, furnished 50+ Lanham Act Surveys and nearly 20 Rebuttals to Surveys. This includes consumer confusion, brand awareness, descriptiveness and genericness, trademark infringement, and dilution. This expert is experienced in the areas of consumer opinions, consumer behavior, strategic planning, finance, interactive, social media, purchasing process, brand marketing, creative services, promotion, advertising, sales, retail, and product management.
Given this expert’s extensive trademark and survey experience, in addition to this expert’s testimony, this expert has been personally responsible for more than fifty registered trademarks and has been fully responsible for a research-based consulting firm and two Fortune 500 research organizations. This expert received an MBA and has many years of experience in brand, management, research and strategy, and forensic marketing.
Early in this expert’s career, this expert spent time working in the areas of national brand management and promotional marketing. Once a Chief Marketing Officer for a major retail chain, this expert owned and managed a strategic marketing consultancy where this expert worked directly with senior executives of many Fortune 500 corporations and has consulted the legal profession on numerous trade dress and consumer behavior issues. This expert has been retained by many reputable firms to conduct research for trademark disputes and provide expert testimony.